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As the New York Times points out, GE is among a handful of other corporations experimenting with ways to reach the YouTube-MySpace generation:
(1) Hewlett-Packard is collaborating with the mtvU cable network owned by Viacom for a worldwide campaign aimed at college students;
(2) Adidas has started releasing a series of short films by directors like Roman Coppola, which can be watched on hand-held devices or on Web sites like ifilm.com, video.google.com and youtube.com, and can be downloaded from the Apple Computer iTunes store (itunes.com);
(3) Wendy’s created a MySpace profile for an animated character based on its square hamburger, which also had its own Web site.

[image: GE One Second Theater]

- Posted on June 22nd, 2007 in Pages, Films | 7,141 Views | Comments (0)

Dhirubhai Ambani, silently adores the faces of your mail (Stamp etc) today,
From novice to most wise; he was the cause of mail box’s load yesterday, (maximum Number of Shareholders & Plethora of frequent debenture schemes)
Who had pioneered the cult of equity and ‘New’ debenture instruments,
Dhirubhai not only set the tone of driving People, to facilitate their presence,
on the cover page of his annual reports, and his dreams to become numero-uno one day!

Indeed he was A Guru of financial engineering, of entovation, and of marketing as one may say!

It is simplistically illustrated in the bollywood movie Guru…

- Posted on March 7th, 2007 in Films, Management | 5,757 Views | Comments (1)

The Japanese philosophy of keeping clean and managing work place (better Called “House Keepin” are is embraced in 5-Ss
These Five S’s are
Seiri
Seiton
Seiso
Seiketsu, and
Shitsuke

Not that I explain them hereunder, but I also have knitted them in the form of a verse,

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- Posted on March 3rd, 2007 in Quality, Films | 5,045 Views | Comments (1)

Munna Bhai

Lage Raho Munna Bhai !

For you have become a good fellow.
Over with Rowdies, and Gunda-ism now.
From a mad Bull, to like of a peaceful Cow,

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- Posted on October 9th, 2006 in Films | 2,828 Views | Comments (0)

150mysticindia03.jpg

Coming Soon to IMAX, Mystic India
Mystic India is an amazing true story about an 11-year-old boy, who spent 7 years crossing 8,000 miles alone on one incredible journey.

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- Posted on September 20th, 2006 in Films | 14,300 Views | Comments (2)